About Nicole M. Olson

With over a decade of experience in product management, merchandising, and content strategy, I specialize in bridging the gap between sales, product development, and customer needs. Throughout my career, I have led initiatives that drive revenue, streamline operations, and enhance customer engagement.

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At Empire Today, I managed $1M+ in special order and commercial business projects, sourced products and pricing for large-scale RFPs, and designed custom carpet for luxury hospitality clients. I also played a key role in training teams, optimizing vendor relationships, and developing a proprietary service application to support sales.

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My expertise extends beyond flooring and merchandising. At Vanilla Video, I leveraged web and social media analytics to create high-converting content and curated video samples for sales teams. My multilingual skills in English, Spanish, and Polish enabled me to connect with diverse clients and produce multilingual RFPs.

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Early in my career, I gained hands-on experience in product development at Heritage Travelware, where I worked closely with overseas suppliers, crafted compelling marketing materials, and prepared sales teams for key buyer meetings.

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With a Bachelor of Arts in English, Spanish, and Business Marketing from Augustana College, I bring a strong analytical and creative mindset to every project. My passion lies in developing products, refining strategies, and supporting teams to achieve their goals.

Let's connect and build something impactful together.